Workshop “Green Jobs” in Egypt

Alongside our main projects, we are also regularly involved in other initiatives, often involving short-term expert assignments.

One such assignment took place in early June in Cairo, Egypt, where the aim was to devise a marketing campaign for the Egyptian Ministry of Manpower. KH CEO Frank Tischner and marketing expert Jörg Kersten were able to bring their combined experience – drawn, amongst other things, from our ISESA/IRESA projects in South Africa – to the four-day workshop and, together with partners from the private sector, government departments and educational institutions, create a tailored campaign.

More in the News on the Kreishandwerkerschaft Steinfurt Warendorf website (German).

The newspaper MV is also reporting on the workshop (German).

This post is also available in: German